Thursday, December 20, 2012

Visual Techniques

Lamborghini Aventador



Visual Techniques: Harmony, Complexity, Intricacy, Exaggeration, Stasis, Symmetry, Asymmetry, Balance, Boldness, Accent, Opacity, Accuracy, Depth, Sharpness, Angularity. 



Porsche GT3 RSR



Visual Techniques: Contrast, Instability, Symmetry, Complexity, Exaggeration, Activeness, Boldness, Depth, Sharpness, Roundness.


Pictured above are two different cars; A Lamborghini Aventador on the top and a Porsche GT3 RSR on the bottom. The Aventador and GT3 have a lot of similarities. Both car designs are very complex and sharp, shown through their aggressive body shape and lines. Both are painted black and have contrasting accents in black. Each car’s height, shape, and overall design is highly exaggerated and extremely bold; representing a luxurious race car. The depth on each car is shown through the different tonal changes, shape, and dimensional changes around the body.  However, they differ in that the first photo is one of stasis and the second is one of activeness. The imbalance/instability of the second photo shows movement; especially given the environment that it is photographed in. The first photograph displays stasis because of it’s environment and the angle that it is shot at. The Aventador design is one of angularity, where the GT3 design adopts a more rounded look. The content is structured through these visual techniques and is interpreted as being an extremely fast, luxurious, and aggressive car. To me the two cars express elegance, and accuracy. The designs of both of these exotic cars are meticulously designed works of art. 

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